Top 4 Trends in Shop Signage

With the internet and online commerce, purchasing things is as easy as tapping a button. As a result, it is becoming more challenging to attract customers to physical store locations. As a brick-and-mortar store, one way business owners can make sure they are seen and recognized by the right people is by ensuring their signage is visually stimulating and enticing. … Read More

Why Locally Owned Sign Shops Should Earn Your Business

Locally owned shops all around the world are dealing with the rising pressure of competing with online retailers and computerized consumer experiences. While corporate-owned retail giants continue to draw customers away from locally owned businesses, there is value in shopping local and doing business with these types of companies. Check out the following reasons why a locally owned sign shop … Read More

Ways to Use Signs to Help Your Small Business Thrive

Small businesses are naturally at a disadvantage due to the looming presence of multi-million dollar corporations trying to market individuals away from local spending. If you want your small business to thrive in today’s market you are going to need to stand out and what better way to set yourself apart from the competition than with a unique, captivating sign. … Read More

Cut Vinyl Graphics – What You Need to Know

Custom cut vinyl graphics are a wonderful way to showcase your business’s logo in an affordable and clean way. At Jack Rabbit Signs, we have a state-of-the-art plotter machine on site that allows us to create graphics custom tailored to your business. With our plotter we can create letters, logos, shapes, and other designs in standard vinyl colors. When people … Read More

How Banner Printing Works – Step by Step Instructions

Banners are a common form of advertising that allow passersby to become aware of your brand’s events, sales, mission, and more. The goal of a banner is to catch the attention of people passing by your location or business and should communicate an effective message in as minimal time as possible. As a professional signage company, we can make you … Read More

Custom Sign Solutions for Your Small Business

Small businesses often don’t get the credit they deserve due to the overpowering presence of well known, nationally recognized brands. If you want to get your small business more acknowledgement, then there are multiple steps that you can take to expand your brand. One of these steps towards publicity is to drive in foot traffic, and what better way to … Read More

Does Branding Your Fleet Really Work?

How many times have you been driving along the highway and passed branded cars from pest control to landscaping? If you’re like us, the answer is most likely “frequently.” Decking out a van or truck with your businesses logo or symbol is one of the most efficient ways of cheaply marketing your business in the 21st century. We recognize the … Read More

How to Utilize Color When Making Your Logo

There are businesses opening up every day in Raleigh, Durham, Chapel Hill, and Cary. Each one wants to create a logo that will set them apart from the crowd with its brilliance and eye-popping beauty. If you aren’t up on graphic design or on “color psychology” (yes, that’s a real area of study), you might feel in over your head. … Read More

Vehicle Lettering vs Car Magnets – Which to Choose and Why?

For most Triangle area drivers, the longer they are stuck in traffic, the more frustrated they get. For business owners with vinyl lettering or car magnets though, they have a captive audience being forced to stare at their business name and contact info, so it’s not a total waste. This form of advertising is very effective in terms of the … Read More

How to Make Your Sign Stand Out Compared to the Competition

The great thing about competition is it forces you to be better. The bad thing is, well, the competition is also getting better. In Raleigh, Durham, and the greater Triangle, businesses compete every day to gain the glances of potential customers strolling and driving by. Having a sign that grabs the attention of prospects takes a little knowledge — but … Read More